Auriel Banister’s passion for educating and inspiring members of her community to lead healthier lives motivated her to create Bani’s Beets in 2012.
Bani’s Beets is an organic cold pressed juicery that, according to Auriel, is “redefining the beet experience in every way.” Beets are a superfood found in all of Bani’s Beets fresh juices. High in fiber, Vitamin C, and other nutrients like magnesium and potassium, beets are known to aid in cleansing the liver.
“We believe that by having an optimal working liver, we increase our chance of achieving optimal health,” Auriel said.
In addition to fresh juice, Bani’s Beets also serves smoothies, salads, avocado toast, and a variety of other foods.
Auriel opened Bani’s Beets brick-and-mortar shop in 2018. Along her entrepreneurial journey, Auriel learned more about her own health and her need for the nourishment she serves to others. “Having an autoimmune disorder creates a mirror of divinity and accountability that this truly is my life’s purpose,” Auriel said.
When the pandemic hit in March 2020, Bani’s Beets’ cost of operation increased significantly, but Auriel has worked diligently to keep doors open. “We want to be there for our customers who consider our products a vital part of their wellness protection especially during these times,” Auriel said. “As the owner, I have poured my entire savings back into the business.”
In May 2021, Auriel received a small business loan from Allies for Community Business, allowing her to purchase operating goods such as jars, labels, and produce.
With a team of four people, Bani’s Beets is committed to supporting health and wellness in the community.
“Our doors remain open to encourage and support our customers as they are ready to have something to improve their immune system,” Auriel said. “Having a team that not just believes in our mission and values but are committed to serve, means the world to me.”